Dynamic keywords

What are dynamic keywords?

Dynamic keywords are special placeholders that can display unique data for each user. They help with further customization and personalization of the content.

How does it work?

You can insert dynamic keywords into your content and display different values of that keyword in that content to recipients.

In a simple example, you can add the [Visitor Country] dynamic keyword in this sentence: Don’t miss our big sale in [Visitor Country]!

Now a visitor in Tokyo will see “Don’t miss our big sale in Japan!” and another in Paris will see “Don’t miss our big sale in France!”

Different dynamic keywords in SellKit

There are various types of applicable keywords in different categories available in SellKit. Here’s the list of keywords:

Cart information:

  • Categories in cart  [sellkit-categories-in-cart]
  • Products in cart  [sellkit-products-in-cart]
  • Remaining subtotal amount  [sellkit-remaining-subtotal-amount]
  • Time to deadline  [sellkit-time-to-deadline]


  • UTM campaign  [sellkit-utm-campaign]
  • UTM content  [sellkit-utm-content]
  • UTM source  [sellkit-utm-source]
  • UTM term  [sellkit-utm-term]

Shopping behavior:

  • Viewed categories  [sellkit-viewed-categories]
  • Viewed products  [sellkit-viewed-products]

Visitor information:

  • Visitor city  [sellkit-visitor-city]
  • Visitor country  [sellkit-visitor-country]
  • User role  [sellkit-user-role]

Coupon details:

  • Expiry date  [sellkit-coupon-expiry-date]
  • Value  [sellkit-coupon-value]

Customer information

  • Email  [sellkit-customer-email]
  • First Name  [sellkit-customer-first-name]
  • Full Name  [sellkit-customer-full-name]
  • Last Name  [sellkit-customer-last-name]
  • Phone  [sellkit-customer-phone]
  • Customer Provided Note  [sellkit-customer-provided-note]
  • User Id  [sellkit-customer-user-id]

Order details

  • Billing Address  [sellkit-order-billing-address]
  • Billing Country  [sellkit-order-billing-country]
  • Order Date  [sellkit-order-date]
  • Item Count [sellkit-order-items-count]
  • Order Number  [sellkit-order-number]
  • Payment Method  [sellkit-order-payment-method]
  • Shipping Method  [sellkit-order-shipping-method]
  • Shipping Address  [sellkit-order-shipping-address]
  • Order Status  [sellkit-order-status]
  • Order Total  [sellkit-order-total]

How to add dynamic keywords?

In SellKit you can add dynamic keywords to different places such as Smart Notices, checkout and Thank You pages, Sales pages, and generally, different steps of your sales funnel.

In order to add dynamic keywords to smart notice please follow these steps:

  1. From the sidebar of the WordPress dashboard hover over the SellKit icon and click on the Notices.
  2. Select one of the existing notices or create one by clicking on the Add New button.
  3. Find the “What is the content of this notice? and click on the + Insert Dynamic Keyword button to add one to the message of your notice.
dynamic keywords

To add dynamic keywords to your sales funnel please follow these steps:

  1. Go to the WordPress dashboard and from the left sidebar hover over SellKit and click on funnels.
  2. Select your funnel or create a new funnel.
  3. Click on the step you want to add dynamic keywords into.
  4. From the design tab click on Edit with Elementor button.
dynamic keywords selecting steps

  1. Click on any heading or text element of your page or drag and drop heading or text editor from the widget bar to your page.
  2. In the left sidebar from the content tab click on the available shortcodes and you can see a list of available keywords.
SellKit dynamic keywordslist
  1. Select your keyword and click on copy
  2. Paste the keyword in the text editor directly or choose the dynamic functions -> Shortcode and paste the code inside it.
Dunamic keywords

What’s Next?

Overview of Smart Coupons

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