Create notices to create FOMO effects
What is the FOMO effect?
FOMO stands for “Fear Of Missing Out” is a type of cognitive bias technique that can affect our decision-making process.
Put simply, in this technique by creating an urgency you affect users’ purchase behavior and motivate them toward faster action.
Create notices to create FOMO effects
Smart notices are a great way to attract users’ attention to messages or offers in a website so can be useful to create FOMO.
Limiting time is a great way to create effective FOMO, you can do that by adding Time Deadline conditions for your notices.
While creating your notice set the following condition for “On what conditions should we display the notice?” section
Time Deadline > is > time of the day
And choose the days you want this notice to appear on your website.
✍️ Note
The notice will display on the selected weekdays from 00:00 to the defined time and will remove from your website automatically after that.
After that in the content of your notice, you should insert the Time to Deadline dynamic keyword to display the remaining hours and minutes to the time you’ve set in the condition section.
For example, you can write: Order within [sellkit-time-to-deadline]
to get your order shipped today.
What’s next?
Create notices to increase repeat purchase
Create notices to increase order value