Smart Coupon Analytics

Introduction:

Analytics play a crucial role in understanding the performance of your Smart Coupons within the SellKit platform. By analyzing coupon usage and performance data, you can make informed decisions to optimize your marketing strategies and increase the effectiveness of your discounts. This article will guide you through the process of accessing and interpreting the analytics associated with your Smart Coupons in SellKit.

Step 1: Accessing Smart Coupon Analytics

To access the analytics for your Smart Coupons, follow these steps:

  1. Log into your WordPress dashboard.
  2. Navigate to the SellKit sidebar menu on the left-hand side.
  3. Click on the Coupons.
  4. Identify and select the coupon you want to analyze from the list on the Smart Coupons page.
  5. Choose the Analytics tab at the top.

Step 2: Understanding the Analytics Dashboard

The Analytics tab provides you with a comprehensive overview of your coupon's performance. Here's how to interpret the data:

  • Created Coupons: Displays the number of coupons that have been generated for the specific campaign.
  • Used Coupons: Shows the number of times the coupons have been applied by customers.
  • Customers: Indicates the number of unique customers that have used the coupon.
  • Conversion Rate: Reflects the percentage of coupons used relative to the number created.
  • Revenue: Represents the total earnings generated from the use of the coupons.
  • Total Discounts: Displays the total amount discounted from the use of coupons.

The dashboard also features a graph that visualizes the data over a selected date range, allowing you to quickly assess the performance trends of your Smart Coupons.

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